Using games to develop leadership potential

By Jeri Denniston, Chief Marketing Strategist, Denner Group International  April 2014 Takeaways: Leadership skills are enhanced when strategic and systems thinking is applied. Ender Wiggins demonstrates that by thinking as his enemy would he is able to outsmart his opponents. He uses strategy rather than tactics keeping the end goal in mind. Have you seen…

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Keys to improve your strategic thinking

By Jeri Denniston, Chief Marketing Strategist, Denner Group International  April 2014 Takeaways: Improve your strategic thinking to stay on top of your game. Surround yourself with people who think differently in order to broaden your perspective. It’s easy to get lost in routine and forget about constantly improving your game. One of the ways to…

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Using consumer trends to stimulate innovation

By Jeri Denniston, Chief Marketing Strategist, Denner Group International   April 2014 Takeaways: innovation comes from many sources. Analyzing consumer trends and even trends in other industries can stimulate new ideas and hone creative thinking skills. Innovative thinking comes from many sources – following trends and using some creative questioning to analyze them is one…

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Empathic Pricing Helps Consumers Cope

By Jeri Denniston, Chief Marketing Strategist, Denner Group International  March 20, 2014 Takeaways: Latin American consumers are tired of just getting discounts. They want to know that companies understand and care about the challenges they face. The trends in these countries are applicable globally. Latin American consumers (in Central and South America) are feeling the…

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Social Media vs. Social Networking

By Jeri Denniston, Chief Marketing Strategist, Denner Group International   March 19, 2014 Takeaways: Social media is different from social networking. Social media are the tools you use to communicate online. Social networking is the content you share to inform and communicate with your target audience. What is Social media? How is it different from social…

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Mindfulness – a way to conquer fear and self-doubt

By Jeri Denniston, Chief Marketing Strategist, Denner Group International   March 19, 2014 Takeaways: Mindfulness is a method for being aware of the constant chatter in your brain so you can begin to turn off the negative thinking and substitute more positive thoughts. An excellent article in the Wall Street Journal called Conquering Fear that discusses…

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Google Glass is the New Fashion Trend

Jeri Denniston, Denner Group International  January 29, 2014 Takeaways: Google Glass eyeglass frames trending towards fashion statement, making wearing glasses a popular trend for personal expression. Wearable connectivity is the future. Google’s latest innovation, Google Glass, may have unintended consequences. I foresee mainstream people adopting glasses as a fashion statement and for personal expression, not…

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WD-40 Tribal Culture Creates Lasting Change

By Jeri Denniston, Denner Group International   January 28, 2014 Takeaways: How WD-40 created a tribal culture that focuses on SMART goals, living the company values, and sharing knowledge and expertise. Book Review Helping People Win at Work by GaRry Ridge and Ken Blanchard, 2009 Polvera Publishing and Garry Ridge This book is a partnership between…

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Idea Killers Squash Brainstorming Enthusiasm

By Jeri Denniston, Chief Marketing Strategist, Denner Group International Takeaways: Idea killers are people who can dampen or destroy the enthusiasm in a brainstorming session. How you deal with them is critical to turning an unproductive session into a productive one, despite these participants. We’ve all experienced it. You’re in a meeting with your colleagues…

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5 Myths of Happiness Debunked – by Oliver Burkeman

By Jeri Denniston, Denner Group International, November 11, 2013 Takeaways: Happiness comes from knowing yourself, creating balance in your life, and being true to who you are. Avoiding negative thinking, trying to be positive all the time, and constantly pursuing ambitious goals at the expense of everything and everyone else can cause stress. An article…