The Art of Possibility: Rule Number 6

Two prime ministers are sitting in a room discussing affairs of state. Suddenly a man bursts in, apoplectic with fury, shouting and stamping and banging his fist on the desk. The resident prime minister admonishes him: “Peter,” he says, “Kindly remember Rule Number 6,” whereupon Peter is instantly restored to complete calm, apologizes, and withdraws….

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Email Marketing Tips to Manage Your Emails

To professional email marketing people the tips I’m about to share will seem, well, “duh, who doesn’t know that?” I find many clients who aren’t very techy tend to make some simple mistakes when creating and managing their email marketing systems. If you send a lot of emails, managing your sent emails, drafts and templates can…

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Vocational Training Teaches Entrepreneurship

If Congressional Bill H.R. 610 is about dismantling the public school system, vocational training is an answer to ensure all youth get an equal education. It may not be focused on reading, writing and ‘rithmatic exclusively, but this movement is teaching youths real world skills to build a future for themselves. Across the U.S., a growing…

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Thinking differently produces new possibilities

Looking for inspiration recently, I turned to one of my favorite books, The Art of Possibility. Opening it up I came to a story about thinking differently. It was written by a health system’s Vice President who attended a presentation one of the authors, Boston Philharmonic Symphony Conductor Benjamin Zander, made to his company. The…

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Cultural Awareness Often Overlooked

Cultural awareness is often overlooked despite the drive toward building a multi-racial workforce. The focus on culture often does not address ethnicity. More and more both organizational culture and ethnic culture are intertwined as companies hire more multicultural staff to better serve their communities. What happens too frequently is that little thought is given to…

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Top Chef Yields Innovative Ideas

By Jeri Denniston, Chief Marketing Strategist, Denner Group International Takeaways: Innovative ideas come from unrelated areas. Chefs stretch their creative thinking to invent unusual and flavorful dishes. Consumer Trend Canvas stimulates innovative solutions. As I watched a recent TV episode of Top Chef, I thought about how two chefs in particular stretched themselves pairing unusual…