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Engineer Success Up Front-Include HR

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International   10/4/2011 Takeaways: It’s important to include HR in the planning process to engineer success up front. Doing so makes it possible for them to address the people issues when it comes time to implement the key strategies. Many HR professionals have to learn to be…

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It’s Hard to be the Boss and a Coach Too

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International    8-8-2011 Takeaways: Sometimes, it’s hard to be the boss. There are certain things a boss should never say. You can’t share everything, even with family and friends. It can cause confusion or jeopardize your reputation in your staff’s eyes. Sometimes it’s hard to be the…

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3 Business Warning Signs It’s Time to Act

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 6-8-2012 Takeaways: Not listening to customers, fewer new products, and bottom line challenges are three business warning signs your company needs an overhaul. It’s time to take action. It’s easy to get complacent when times are good. Your business is growing. You’re attracting new customers….

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2011 Year in Review – Financial Future

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 12-11-2011 Mulit-millionaire Mike Dillard has been studying the economic situation for several years, learning how to safeguard his family’s financial future. This video reviews the past year (2011) and predicts what’s ahead for us in 2012. If you want to position yourself well to preserve…

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Understanding Change as a Game We Play

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International  Takeaways:  Change is one of many games we humans play.  Games have similar characteristics, including purpose, rules, time boundaries, spatial parameters, roles, and prizes. In his book, Leading at the Edge of Chaos: How to Create the Nimble Organization, Daryl R. Connor describes change management…

Pinterest: Like Virtual Window Shopping

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International   4-28-2012 Takeaways: Pinterest is equivalent to virtual window shopping. It’s the fastest-growing social media site on the web, driving more traffic than Facebook and YouTube combined. A quote by Industrial designer Paavani Bishnoi in the article, Why Women are Pinterested, Daily News & Analysis, caught…

ASP Outstanding Service Award

Jeri Denniston, Social Media Team Co-founder and Chair, received one of the first Janice Laureen Outstanding Service Awards from the Association for Strategic Planning at the annual conference in Atlanta, GA, April 22-24, 2013. Alan Leeds made the nomination and the presentation before a group of more than 200 participants. “I am thrilled and honored…

Mobile Marketing: More Than Text Messages

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International    4-10-2013 Takeaways: Mobile marketing is more than just sending text messages. It incorporates a variety of tools to engage consumers and attract them to your store, blog, or website. Mobile marketing is truly the next frontier for online marketing. More than sending text messages…

The Age of Mobile Marketing is Upon Us

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International   3-12-1013 Takeaways:  This is the age of the untethered consumer. Mobile marketing is the new way to reach highly mobile consumers in a very personal way. Mobile marketing is replacing traditional marketing and even online web marketing. This is the age of the untethered consumer,…

Social Media Tips: Pinterest Drives More Traffic

By Jeri T Denniston, Chief Marketing Strategist, Denner Group International   4-24-2013 Takeaways: Pinterest is driving more traffic to blogs and websites than Facebook and YouTube combined. New social media tools make sharing easy. Have you heard of Pinterest? It’s an online pinboard that helps you promote your products and services through pictures and videos….