By Eric A Denniston, Managing Director, Denner Group International 2-20-2-13 Takeaways: Business planning requires strategic thinking and analytical thinking skills. It’s important to understand the difference between the two. Best practices include having clarity about where your business is going, keeping the planning process simple, and involving your staff in the planning. Nearly all small…
Jeri Denniston, Social Media Team Co-founder and Chair, received one of the first Janice Laureen Outstanding Service Awards from the Association for Strategic Planning at the annual conference in Atlanta, GA, April 22-24, 2013. Alan Leeds made the nomination and the presentation before a group of more than 200 participants. “I am thrilled and honored…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 4-10-2013 Takeaways: Mobile marketing is more than just sending text messages. It incorporates a variety of tools to engage consumers and attract them to your store, blog, or website. Mobile marketing is truly the next frontier for online marketing. More than sending text messages…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 3-12-1013 Takeaways: This is the age of the untethered consumer. Mobile marketing is the new way to reach highly mobile consumers in a very personal way. Mobile marketing is replacing traditional marketing and even online web marketing. This is the age of the untethered consumer,…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 4-24-2013 Takeaways: Pinterest is driving more traffic to blogs and websites than Facebook and YouTube combined. New social media tools make sharing easy. Have you heard of Pinterest? It’s an online pinboard that helps you promote your products and services through pictures and videos….
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 6-8-2011 Takeaways: Managing virtual teams is becoming more common as companies are widely dispersed geographically. Trust, communication, high touch, and soft skills are some of the key areas to incorporate in order to build and maintain successful virtual team performance. Managing virtual teams is becoming…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 4-12-2010 Takeaways: Look for feedback moments as a way to improve your personal behavior. Pay close attention to how others react to you both verbally and physically. One of the things we talk about in our practice is the importance of accepting, and in fact,…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 6-12-2010 Takeaways: Helping your people achieve their personal and professional dreams helps the business, too. People are more productive and feel more connected to the company and their work when the employer helps them achieve what they want in life. Have you ever wondered why…
By Jeri T Denniston, Chief Marketing Strategist, Denner Group International 10-1-2010 Takeaways: Strategic thinking incorporates both a balance of creativity (mapping new paths, looking at outcomes) and analytical thought (identifying actions and processes to execute) , each utilized at different times when working on a problem or issue. I started an interesting discussion in my…
By Eric A Denniston, Managing Director, Denner Group International 6-8-2011 A favorite motto of mine is: “How you think, is how you plan, is how you act, and that determines the results you get.” I’d like to apply this to lessons from Japan’s tragedy in the context of strategic thinking, systems thinking and long-term…
